TrueTimber Returns to Walmart with Expanded Fall Tekari Hunting Line

INMAN, S.C. – September 5, 2024 – TrueTimber, the world’s best-selling camo brand, is proud to announce the return and line expansion for Tekari at Walmart this fall. TrueTimber launched the Tekari line of hunting apparel and gear in Walmart in 2023 and is now returning in store and online with even more options for hunters nationwide.  

With this expansion of the Tekari line, TrueTimber continues to solidify its position as the leading camo brand, providing hunters with top-quality products that deliver exceptional performance and durability.  

TrueTimber CEO Rusty Sellars expressed his excitement about the expanded Tekari line, stating, "We are thrilled to continue our partnership with Walmart to bring hunters an expanded range of Tekari products. Our goal is to provide hunters with top-notch gear that not only performs well but also helps them blend seamlessly into their surroundings." 

The fall line will feature two different camouflage patterns, Atera and XRC, which both debuted on apparel with the Tekari line last year.  

The popular BoldRun shirt and pant is perfect for the hunter who demands superior comfort and performance without sacrificing durability to withstand long days in the field. Available in both Atera and XRC camouflage, the BoldRun shirt and pant are great for early season hunts. 

The TrueSuede Jacket and Pant, available in XRC camouflage, are a bow hunter’s dream. TrueSuede products are warm, lightweight and nearly silent in the woods, making them best in class and the best on the market. This set is packed with reliable features and benefits offering the hunter the ultimate in quiet down. 

The SilverTec Baselayer shirt and pant return this fall, featuring SilverTec technology to keep users comfortable throughout the hunt. The baselayers provide moisture-wicking and Anti-Odor technology with micro-brushed fabric that adds warmth and comfort. Available in XRC camo and designed for hardcore hunters, Tekari SilverTec baselayers allow users to hunt no matter the conditions. 

The Axial ¼ Zip Hoodie is great both in the woods and in town. Made of lightweight, breathable fabric, the Axial ¼ Zip Hoodie is perfect for layering on colder hunts or worn casually as a lifestyle piece. Available in Canteen and XRC camouflage.  

The all-new Vision 270 Hub Blind in TrueTimber Atera camo is designed with the modern hunter in mind. This innovative hunting blind offers a range of features that will revolutionize your hunting experience including see through walls, easy assembly and lightweight, but durable construction.  

Tekari Mesh Back hats will be available in both Atera and XRC camouflage. The six-panel hat has an adjustable snap rear closure and comfortable fit for users of all shapes and sizes.   

Finally, the all-new HandTech glove will be available in XRC camouflage for those who hunt in cold-weather conditions or that seek full coverage in camo. 

Tekari by TrueTimber is only available at Walmart. Visit a local Walmart store or visit www.walmart.com to learn more about Tekari and shop the entire line of products. 

To learn more about the entire TrueTimber product line, and see all available gear and apparel, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages. 

About TrueTimber 

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring a variety of distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest-growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com