ATHENS, Ala. – April 14, 2023 – SLG2, Inc., the industry’s leading event marketing company that includes brands Shoot Like A Girl®, Safe LivinG™, Hunt Like A Girl™ and SLG2 Consulting, is proud to announce Ruger as Safe LivinG’s Excellence in Safety Award for Q2. Safety and responsibility serve as a cornerstone of Ruger's philosophy and mission as the company strongly advocates for firearm safety.
“As a continuing symbol of responsibility and a trusted partner of SLG2, Inc., Ruger represents all that we stand for and more,” said Karen Butler, founder and president of SLG2, Inc. “We’re thrilled to present our Q2 Excellence in Safety Award to a company dedicated to responsible firearm ownership, enhancing safe living and promoting the 10 firearm safety rules.”
Since 1949, Ruger has been a positive force in our Nation's industrial base and a strong advocate of personal responsibility. Ruger celebrates its 60th anniversary of manufacturing quality firearms, the industry leading brand continues to illustrate its long-standing commitment to American values, safety and responsibility for their customers and the entire community.
“Shoot Like a Girl does a tremendous job reaching new audiences and educating them on safe and responsible firearm ownership,” said Chris Killoy, Ruger President and CEO. “We are proud to support all of their initiatives including Safe Living as these programs continue to reinforce our corporate motto as Arms Makers For Responsible Citizens.”
Ruger will receive a cut crystal trophy that signifies importance of always reflecting on safety, presented at the 2023 NRA Annual Meeting & Exhibits on Friday, April 14 at 3 p.m. For more information on tour dates and the mission of SLG2INC, visit SafeLiving2.com and follow us on Instagram and Facebook.
About Safe LivinG™
As a leader in the industry, SLG2, Inc., an events marketing company, has added Safe LivinG™ events to its repertoire. These additional events promote public safety by introducing women, their families and communities to personal and firearm safety practices. The Safe LivinG™ rig travels to cities across the United States providing attendees the opportunity to shoot a pistol and rifle, utilizing InVeris Training Solutions’ state-of-the-art military grade firearm simulator. Attendees are afforded a side-by-side, hands-on comparison of firearms from the top manufacturers at the gun bar, with firearm safety continually reinforced. Interactive product demonstrations and discussions will be given on a wide array of topics including personal and home security plans, safe firearm storage, and much more. Parents are encouraged to bring their children for a one-on-one safety chat with a Safe LivinG instructor. Safe livinG™ events are free to each guest thanks to the SLG2, Inc’s generous corporate partners, including
Bass Pro Shops/Cabela's, TrueTimber, Beretta, GLOCK, Black Rifle Coffee, Magpul, Colt, Ruger, Savage, Springfield Armory, Taurus, Volquartsen, Vortex, Walther, GSM Outdoors, Hawk Down/Out, HME, Hunter Specialty Calls, Scent Away, SME, Skull Hooker, Stealth Cam, Big Game, Crossfire, Avian X, Birchwood Casey, Cold Steel Knives, GPS, TekMat, Walkers, GTM, InVeris, Lacross Footwear, Thermacell, SABRE, and USCCA, S & S Outdoors, Women’s Outdoor News, CZ USA and GOSafe.
About SLG2, Inc.
Founded in 2008, SLG2, Inc. is a marketing company that delivers results to its partner advertisers through interactive experiences and reliable market research. SLG2, Inc. currently has four brands: Shoot Like A Girl®, Safe LivinG™, Hunt Like A Girl™ and SLG2 Consulting.
Shoot Like A Girl is dedicated to empowering women and their families to participate in shooting sports through interactive experiences at its iconic semi-tractor trailer mobile range. Women and their families are introduced to shooting a pistol, rifle and bow in a safe controlled environment.
Safe LivinG™ is dedicated to empowering women, men, families and communities to live securely in their homes and neighborhoods utilizing an experience-based introduction to a variety of safety measures.
Hunt Like A Girl is dedicated to empowering women through hunting adventures, partnering with Bass Pro Shops and Cabela’s Club to boost confidence and promote the outdoors. Hunt Like A Girl, in conjunction with partners such as Beretta, also hosts industry hunts that empower guests to participate in hunts while creating marketing content.
SLG2 Consulting provides sound data driven advice to develop strategies for partners to capitalize on the current market. Data is derived by maximizing the experience, knowledge and feedback gained from the guests of Shoot Like A Girl, Safe LivinG and Hunt Like A Girl.