Tampa, FL – April 24, 2019 - Norma will be showcasing several new-for-2019 ammunition products at the 148th NRA Annual Meetings and Exhibits in Indianapolis, Indiana from April 25-28, 2019. Exhibiting at booth 3830, Norma will display new and popular products, including 9mm Monolithic Hollow Point (MHP™) personal defense, BONDSTRIKE™ Extreme long-range hunting, ENVY™ match grade for pistol caliber carbines (PCCs) and several other ammo offerings. Attendees are encouraged to stop by the Norma booth to sign up for exclusive discounts, enter a partner giveaway and meet five-time world champion speed shooter Trent Mitsuoka on Friday and Saturday from 1-2 p.m.
“We have a full show ahead of us, and we’re extremely pleased to host champion shooter Trent Mitsuoka and give fans an opportunity to win prizes and get exclusive discounts all weekend long,” said Paul Lemke, General Manager for RUAG Ammotec USA. “With several exciting new products already announced in 2019, there’s a lot for NRA show attendees to see. Plus, there’s more coming in the months ahead, so get ready.”
Norma MHP
Norma’s 9mm MHP is an all copper bullet with massive expansion and great stopping power. It is designed to reliably feed into all pistol and carbine chambers and is calibrated for consistent devastating terminal performance, regardless of barrel length. By achieving consistent, massive expansion, repeatable time-after-time, the Norma MHP is poised to set a new standard for personal defense ammunition.
Norma BONDSTRIKE Extreme
Designed for extreme long-range accuracy and excellent performance on game at all distances, BONDSTRIKE Extreme is bonded for weight retention and penetration. Norma’s engineers developed a unique bonding technology to maximize weight retention and ensure a devastating wound channel through controlled expansion at all velocities. Combined with the inherent accuracy of Norma’s sophisticated boat-tail bullet design, BONDSTRIKE is the ideal cartridge for hunting whitetail deer, elk, antelope or any other medium to large-sized game.
Norma ENVY
As the popularity of PCCs has surged in the past few years, so has the need for an improved target load that can bring out the best results for training and competition. Norma has answered the call with ENVY. With a more precise, uniform bullet design and improved tolerance ranges across production, Norma’s ENVY is setting a new standard of accuracy and performance from PCCs.
More information about new and popular Norma products can be found at norma-ammunition.com.
Media contact:Cathy Williams, Murray Road Agency
Email: cathy.williams@murrayroadagency.com
Norma is a registered trademark of RUAG Ammotec, a RUAG Group Company.
Established in 1902 and based out of Amotfors, Sweden, Norma has built a reputation world-wide for its dedication to quality, precision and reliability. Norma’s commitment to delivering trustworthy ammunition for hunters and shooters has been the driving force in the continual growth and expansion of Norma’s product line-up and manufacturing capabilities. For more information on Norma ammunition and components, please visit norma-ammunition.com.
Based in Tampa, Florida, RUAG Ammotec USA, Inc. is a division of Europe’s leading manufacturer of small arms ammunition and OEM components, RUAG Ammotec GmbH. RUAG Ammotec USA, Inc. not only introduces Swiss, German, Swedish and Hungarian hi-tech offerings to the U.S. marketplace, but also leverages European offerings known for precision, reliability and innovation and combines them with disruptive U.S. components, know-how and partnerships to manufacture and deliver world-class small arms ammunition solutions for use by sports shooters, law enforcers and warfighters in the United States and abroad. RUAG Ammotec markets commercial product offerings under the Norma, Geco, Swiss P and Inceptor brands.
RUAG Ammotec belongs to the Swiss technology corporation RUAG Holding AG, which is headquartered in Bern. RUAG develops and sells internationally renowned technology applications in the field of aerospace along with safety and defence technology for use on land, sea and in space. A total of 57% of RUAG's products and services are for civilian use, and 43% are intended for the military market. Its corporate headquarters are in Bern (Switzerland). Production sites are located in Switzerland and in 13 other countries in Europe, the USA, and the Asia-Pacific region. Around 8,700 employees – 430 of them trainees – represent 48 nationalities and generate revenue of around CHF 1.86 billion.