Honda Partners with TrueTimber on Team HRC Military Appreciation Graphics

INMAN, S.C. – July 18, 2024 – TrueTimber, the world’s best-selling camo brand, continues its partnership with Honda Team HRC ahead of Pro Motocross’s Round 8 at the Washougal MX Park in Washougal, Wash. July 20, 2024. The brands announce that the bikes will feature a new set of graphics in honor of the military appreciation race, which include TrueTimber’s Viper Urban Camouflage in the standard black and gray colorway.

The collaboration between Honda Team HRC and TrueTimber has been a resounding success, and this latest venture further solidifies their shared commitment to excellence and innovation. By incorporating TrueTimber’s cutting-edge camo patterns into the bikes' graphics, the partnership aims to showcase the spirit of adventure and resilience that both brands hold dear all while honoring and giving thanks to American heroes.

TrueTimber CEO Rusty Sellars expressed his excitement about the collaboration, stating, “We are honored to continue our partnership with Honda Team HRC and be a part of this special military appreciation race. The TrueTimber Viper Urban Camouflage perfectly embodies the strength and determination of our armed forces, and we are proud to showcase it on the bikes. We hope this collaboration inspires fans and riders alike to appreciate the sacrifices made by our military personnel.”

Located in the foothills of southwest Washington, attendees can expect a scenic view as the riders contend for victory. Gates will open for attendees with an early pass on Monday, July 15 and the morning of Tuesday, July 16. All attendees are welcome to enter beginning at 6 p.m. PST on July 16. Registration will be open all day on Wednesday, July 17, with amateur practices throughout the day on July 17-19, 2024.

July 20 is race day, with gates opening at 6 a.m. PST, and timed Pro Practice lasting from 8 a.m. to 11:30 a.m. PST. Opening ceremonies will begin at 12:30 p.m., and the first race will kick off at 1:15 p.m.

To buy tickets or learn more about the event, visit washougalmxpk.com. AMA Membership is required to attend this event, membership can be purchased or renewed at the track or online.

To learn more about the entire TrueTimber product line, and see all available gear and apparel, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring a variety of distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest-growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com.

Veteran Golfers Association and TrueTimber Join Forces on All-New Camouflage

INMAN, S.C. – July 17, 2024 – TrueTimber, the world’s best-selling camouflage brand, has announced a new project with Veteran Golfers Association (VGA) to develop a series of all-new camouflage patterns. TrueTimber is passionate about supporting those who have served in the United States Military, with a portion of the proceeds from the sale of these new camo patterns going toward supporting the VGA and its mission.

The VGA was founded in 2014 with the goal of improving the quality of life for our Nation’s veterans and their families. Utilizing golf as an avenue, the VGA provides a space for members to compete, socialize and remain physically active following their time spent in service. The VGA hosts over 450 local tournaments every year, culminating in the VGA National Championship.

“TrueTimber is proud to continue to support the Veteran Golfers Association and all of our Nation’s veterans,” said TrueTimber CEO Rusty Sellars. “The VGA is doing amazing work to help our veterans recover from their time in service, and we are excited to see this partnership continue to flourish.”

Dunning Golf is the first supporter of the new patterns, as it launched a limited-edition branded golf clothing line which recently debuted at the Armed Forces Cup. The AFC occurred May 27-29, 2024, and consists of a tournament between the branches of military. The teams are made up of the VGA’s most active members, rewarding them with an opportunity to compete for their branch at the Champions Retreat Golf Club in Evans, Ga.

“Collaborating with TrueTimber on these new camouflage patterns is both exciting and meaningful for us,” said Josh Peyton, President & CEO of the Veteran Golfers Association. “True Timber’s support, through innovative products and financial contributions, significantly enhances our ability to serve and uplift our members. We’re thrilled to see how these patterns will help us further the VGA mission and bring more attention to the vital work we do for the Veteran community through the game of golf.”

TrueTimber has partnered with the VGA in the past to put its “Viper” camouflage pattern on various apparel and headwear, with this most recent partnership featuring four new camouflage patterns. “Fairway Viper,” “Fairway Viper with Tiger Stripes,” “Shadow Viper” and “Viper Skin” will all be available in multiple colorways.

To learn more about the entire TrueTimber product line, and see all available gear and apparel, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring a variety of distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest-growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com.

About VGA

The Veteran Golfers Association started as an idea amongst Wounded Veterans at Walter Reed Hospital in Washington, DC. Several friends routinely got together to play golf courses around the area to encourage each other to not only improve their games but to also heal through camaraderie and competition. After recovering from their injuries, these friends relocated around the country and missed the opportunity to compete against one another regularly.

The VGA is dedicated to enriching the lives of Veterans and their family members through the camaraderie and sportsmanship of golf. Annually, the VGA hosts more than 450 local tournaments across the country, culminating in a VGA National Championship each fall. Learn more about the VGA at VGAGolf.org.

TrueTimber Expands Partnership with HISUN Motors on Two All-New UTVs

INMAN, S.C. – June 25, 2024 – TrueTimber, the world’s best-selling camo brand, expands partnership with HISUN Motors USA with the introduction of two all-new UTVs to be sold exclusively at Lowe’s. The new AXIS X550 and XS750, available in TrueTimber Arid camo, are rugged and durable, built to withstand the everyday rigors from the farm to the hunt, and everywhere in between.

“TrueTimber is excited to see our partnership with HISUN Motors continue to flourish with the launch of these two new UTVs,” said TrueTimber CEO Rusty Sellars. “HISUN continues to create top-tier offroad utility vehicles built for serious outdoorsmen and women.”

The AXIS X550 UTV features a single overhead camshaft (SOHC) engine, while the XS750 boasts a dual overhead camshaft (DOHC) engine. Both models have a 4-wheel drive system, adjustable nitrogen-assisted shocks and front and rear suspension. The UTVs will come standard with a 3,500 lb. rope winch and 1,500 lbs. of towing capacity, ensuring that there is no job too big.

In addition to a body that can handle any terrain, the UTVs are equipped with plenty of features to guarantee safety and satisfaction for riders. The XS750 includes push start and electric power steering, while both models come standard with front and rear cameras and LED headlights and taillights. Both models also feature dual 10-inch color touch screens compatible with Bluetooth, Apple CarPlay, FM/AM radio and connected integrated door speakers.

The HISUN Motors new Axis X550 will retail for $9,999, and the Axis XS750 for $11,999.

To learn more about the entire TrueTimber product line, and see all available gear and apparel, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring a variety of distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest-growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com.