TrueTimber® Returns as Official Camo Sponsor of SHOT Show Industry Day at the Range

INMAN, S.C. – January 18, 2023 – TrueTimber, the world’s best-selling camo brand, is returning as the Official Camo Sponsor of the 2024 SHOT Show® Industry Day at the Range™. The event will be open from 8:30 a.m. PST  through 4:30 p.m. PST on January 22, 2024, at the Boulder Rifle & Pistol Club in Boulder City, NV.

“Having the opportunity to return as the official camo sponsor for Industry Day at the Range is something that we have been looking forward to,” said TrueTimber CEO Rusty Sellars. “Year in and year out Industry Day is an amazing opportunity for leading brands to give an early look at what they'll be debuting throughout the year, and we love getting to show off our products to everyone in attendance.”

TrueTimber will be on-site giving attendees the opportunity to touch, feel and get a first-hand look at featured apparel and gear. Attendees will also have the chance to view a wide variety of firearms, off-road vehicles and accessories offered in TrueTimber camo from attending partners.

Additionally, the all-new Hisun Motors Remington Pursuit 750™ UTV in collaboration with Remington Ammunition and TrueTimber will be on-site at Industry Day at the Range. The UTV will be attached to a matching SNO Trailers R-20, also featuring TrueTimber’s Prairie camo pattern.

To learn more about the entire TrueTimber product line, and see all available gear and apparel, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring a variety of distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest-growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com.

Team Honda HRC Celebrates Historic Win Following New Sponsorship Announcement with TrueTimber

INMAN, S.C. – January 17, 2023 – TrueTimber, the world’s best-selling camo brand, congratulates Team Honda HRC rider, Jett Lawrence, who placed first at AMA Supercross Round #1 in Anaheim. Lawrence became the first athlete to ever open their premier-class career on a win when he placed first in the 450SX Class Main Event less than a month after earning several Rider of the Year awards for his 2023 MX/SX season.

“Jett Lawrence opened the 2024 season and this partnership up with a bang. We know that Team Honda HRC has a lot of talent, and getting to be a part of such a historical moment was really exciting,” said TrueTimber CEO Rusty Sellars. “We are very excited to watch Jett and the rest of Team Honda HRC continue to do great things throughout the 2024 Supercross and Motocross seasons.”

Jett Lawrence’s win comes as a significant win for Team Honda HRC, TrueTimber and himself. Team Honda HRC was able to secure a win to open the 2024 season, while TrueTimber received its first win ever as the Team Honda HRC sponsor. Team Honda HRC enters 2024 with the momentum of an historically successful 2023 season that saw them win a record six AMA titles

Visit HondaRacingCorporation.com to learn more about Team Honda HRC and follow along with their season.

To learn more about the entire TrueTimber product line, and see all available gear and apparel, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring a variety of distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest-growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com.

TrueTimber® Partners With Hisun Motors® and Remington® on Launch of New Camo SXS

TrueTimber® Partners With Hisun Motors® and Remington® on Launch of New Camo SXS

INMAN, S.C. – January 8, 2024 – TrueTimber, the world’s best-selling camo brand, has partnered with top brands Hisun Motors and Remington Ammunition on a new side-by-side for 2024. The new Remington Pursuit 750 by Hisun features TrueTimber’s Prairie camo pattern alongside the Remington branding to create a truly unique SXS with design elements that stem from a deep passion for the outdoors shared between these industry leaders. The UTVs will be available this spring at local ATV dealers and select retailers nationwide.

“This has been a really great project to collaborate on and it’s exciting to see these industry leading brands come together on this scale,” said TrueTimber CEO Rusty Sellars. “The Pursuit is an impressive vehicle that serious hunters can put to work, and we know they will be thrilled to see Big Green and TrueTimber camo and branding on board. Make sure to stop by at SHOT Show Industry Day at the Range to check it out.”

The new Pursuit 750™ featuring Prairie camo will be on display at SHOT Show Industry Day at the Range™ (January 22, 2024, at the Boulder Rifle and Pistol Club in Boulder City, NV) alongside Hisun Motors and SNOTrailers®. It will be hooked up to a Remington R-20 hunting trailer by SNOTrailer, also featuring Prairie camo.

“Hisun Motor Corp. is looking forward to a successful UTV launch later this year,” said Ryan Daugherty, Senior Vice President of Hisun Motors Corp. “We are extremely excited to be partnering with TrueTimber and Remington to bring a state-of-the-art UTV to the market.”

“Big Green is excited to partner with Hisun and TrueTimber to bring this state-of-the-art UTV to the hunting world,” said Remington Ammunition’s Global Licensing Director Danny Evans. “Hisun created an impressive vehicle for hunters to take into the wild, and the combination of Remington and TrueTimber’s visuals tops this side-by-side off as the premier vehicle on the market. We encourage Industry Day at the Range and SHOT Show attendees to stop by and see it first-hand.”

To learn more about the entire TrueTimber product line, and see all available gear and apparel, visit TrueTimber.com. Details about future product launches can be found on TrueTimber’s Facebook and Instagram pages.

Media Contact

Will Ireland

TrueTimber

will.ireland@truetimber.com

About TrueTimber

Founded in 2005, TrueTimber is based in Inman, South Carolina and is the most realistic, performance-driven camouflage brand in the industry. TrueTimber offers a wide variety of clothing items and accessories, featuring a variety of distinct camo patterns that perfectly blend with their surroundings. The company spends countless hours researching, testing and seeking new technology to produce the most effective and lifelike camouflage patterns possible. TrueTimber products can be found in retailers across the United States and Canada, and it continues to be one of the fastest-growing camouflage companies in the world. For more information about TrueTimber, visit TrueTimber.com.