Savage Arms® Introduces New Precision-Engineered TIMBER Series of Rimfire Rifles

WESTFIELD, Massachusetts – April 17, 2024 – Savage Arms® continues to be a leader of innovation in factory rifles with the introduction of the TIMBER Series– a new series of precision-engineered rimfire rifles. Offered in both bolt-action and semi-automatic, the all-new TIMBER Series is a testament to Savage’s commitment to excellence in firearms craftsmanship.

The TIMBER Series features three new rimfires, the TIMBER Thumbhole, TIMBERLite Thumbhole and TIMBERLite. Each firearm is available in bolt-action (B-Series) as well as 22 LR semi-automatic (A-Series) and offered in a variety of caliber options including:  22 LR, 17 HMR and 22 WMR. The TIMBER Series offers shooters features like a 20 MOA Picatinny Rail, a 10-round rotary magazine, a barrel threaded with cap for 1/2-28 and thread-in head spacing.

“This new TIMBER series is perfect for every Savage shooter from seasoned marksmen to newcomers just getting their start,” said Savage Arms’ Rimfire Product Manager Brett McKenna. “The three available lines provide users with options to match their preference, whether that is a classic wood stock or a lightweight option that does not compromise durability. The TIMBER Series promises an unparalleled shooting experience, we’re thrilled to finally announce this extension to the Savage line.”

The TIMBER Thumbhole marries precision with elegance, featuring a striking wood ambidextrous thumbhole stock. With a 2.5-6 lb. user-adjustable AccuTrigger™ and two Sling Studs, this series is crafted for enthusiasts who demand both performance and aesthetics. Experience the perfect blend of form and function with the Savage Arms® TIMBER Thumbhole.

The TIMBERLite seamlessly blends tradition and innovation. With a CarbonWood Laminate Stock and Carbon Fiber Wrapped Stainless Steel Barrel, the TIMBERLite rifles are 40% lighter than wood and weigh in at 5.1 lbs. The fusion of cutting-edge materials ensures reduced weight, enhancing portability and maneuverability without sacrificing structural integrity. Featuring a 1.5-4lb. user-adjustable AccuTrigger™ and three Sling Studs, experience unparalleled accuracy and comfort with these meticulously designed, lightweight rifles.

The TIMBERLite Thumbhole combines the elegance and ergonomics of the TIMBER Thumbhole rifles with the reduced weight and comfortability of the TIMBERLite models. Weighing 5.3 lbs., the TIMBERLite Thumbhole models feature a 2.5-6 lb. user-adjustable AccuTrigger™ and two Sling Studs. The TIMBERLite Thumbhole offers Savage customers an accurate and well-designed dual-use firearm. With a setup that can be used at a bench and a lighter weight that’s optimal for taking out on a hunt, this rimfire is built for both target shooting and hunting trips. 

Part No. / Description / MSRP

70217 / 22 LR B-Series TIMBER Thumbhole / $499

70817 / 17 HMR B-Series TIMBER Thumbhole / $499

70517 / 22 WMR B-Series TIMBER Thumbhole / $499

47247 / 22 LR A-Series TIMBER Thumbhole / $478

70218 / 22 LR B-Series TIMBERLite Thumbhole / $600

70818 / 17 HMR B-Series TIMBERLite Thumbhole / $600

70518 / 22 WMR B-Series TIMBERLite Thumbhole / $600

47253 / 22 LR A-Series TIMBERLite Thumbhole / $555

70219 / 22 LR B-Series TIMBERLite / $989

70819 / 17 HMR B-Series TIMBERLite / $989

70519 / 22 WMR B-Series TIMBERLite / $989

47255 / 22 LR A-Series TIMBERLite / $1030

For more information about Savage Arms and its extensive line of leading firearms, visit savagearms.com.

Media Contact: Tim Brandt, Murray Road Agency

Email: tim.brandt@murrayroadagency.com

About Savage

Headquartered in Westfield, Massachusetts, Savage has been producing firearms for more than 125 years. Savage is one of the world’s largest manufacturers of hunting, competition and targeting shooting centerfire and rimfire rifles, and shotguns. Their firearms are best known for accuracy, performance and innovation. The entrepreneurial spirit that originally defined the company is still evident in its ongoing focus on continuous innovation, craftsmanship, quality and service. Learn more at www.savagearms.com.

HOIST® IV-Level Hydration Sponsors U.S. Army Best Ranger and International Sniper Competitions

HOIST® IV-Level Hydration Sponsors U.S. Army Best Ranger and International Sniper Competitions 

CINCINNATI, Ohio, (April 11, 2024) – HOIST®, one of the fastest growing hydration beverages in the U.S., is thrilled to sponsor two respected events in the U.S. Army community: the 40th annual Best Ranger Competition and the International Sniper Competition. These two events bring together elite soldiers from around the world to compete in challenges which demand outstanding levels of strength and endurance. 

The International Sniper Competition, held April 5-11, 2024, is located at the Maneuver Center of Excellence in Fort Moore, Ga. Here, sniper teams from across the U.S. and NATO allies connected to demonstrate their unparalleled precision, observation and reconnaissance skills. 

The Best Ranger Competition stands as a testament to the dedication and prowess of the U.S. Army Rangers. This grueling competition has evolved into a showcase of the finest two-man teams from the entire U.S. Armed Forces to test marksmanship, physical and cognitive ability and tactical skills across 32 events. As the chosen electrolyte source for the previous two years’ winning teams, HOIST is proud to continue to support the individuals who will push their mental and physical limits to the test in Fort Moore, Ga., April 12-14. 

"HOIST is built to provide hydration that works harder and longer than other options on the market," said HOIST Director of Marketing Taryn Lawson. "When the opportunity arose for us to be sponsors for these competitions which recognize our shared values of endurance and toughness, it was an easy yes. The HOIST team congratulates the U.S. Army sniper teams who competed this week, and we look forward to supporting the U.S. Army rangers this weekend."

The HOIST formula is scientifically tested and proven to supply rapid hydration and recovery, without compromising taste, and is offered across a lineup of bottled beverages, powder sticks and liquid pouches. All of HOIST's products provide three times the electrolytes and half the sugar of traditional sports drinks, without adding artificial sweeteners or dyes.

"I can’t tell you how many soldiers at the Sniper competition told us over and over that HOIST has saved them during the competition," said HOIST Director of Military Sales and Food Service and CW5 Ret Russ Campbell. "It is very rewarding to be here with these soldiers and represent a product that they truly enjoy and appreciate. We’re thrilled to fuel the U.S. Army through this continued sponsorship alongside our day-to-day operations."

As one of three electrolyte sources approved for use by the U.S. Department of Defense, HOIST is dedicated to ensuring that military personnel perform at their best, even under the most demanding conditions. The HOIST lineup of IV-level hydration is additionally offered at 90% of U.S. Army bases globally. This strategic collaboration aims to strengthen the HOIST commitment to excellence and resilience, as well as further support U.S. service men and women.

For more information about HOIST or to see the entire HOIST lineup visitwww.drinkhoist.com. Keep up with the latest HOIST news on Instagram@drinkhoist.

Media Contacts:
 
Corley Frierson, Murray Road Agency

Email: corley.frierson@murrayroadagency.com   

Jonathan Harling, Murray Road Agency

Email: jonathan.harling@murrayroadagency.com

Savage Arms Wins "Best in Firearms" at Kinsey's Dealer Choice Awards 2024

WESTFIELD, Massachusetts – March 19, 2024 – Savage Arms, leader in firearms manufacturing and engineering, is honored to announce its recognition as “Best in Firearms” at the Kinsey's Dealer Choice Awards 2024. Savage consistently introduces innovative and cutting-edge firearms, and 2024 has been no exception, with its highly anticipated launch of the 110 Ultralite Elite and the 110 Magpul Scout kicking off the 2024 lineup.

"Savage Arms is honored to be recognized as the 'Best in Firearms' at the Kinsey's Dealer Choice Awards. We know that this award is a reflection of dealers’ opinions and we are proud to be their top choice," said Rob Gates, VP of Sales and Marketing at Savage Arms. "At Savage, we prioritize innovation, performance and precision. This recognition from Kinsey's and dealers in the renowned network reaffirms our accomplishment. We look forward to continuing to push boundaries and maintain industry-leading standards."

At approximately five pounds, the 110 Ultralite Elite is designed to combat elevation and elements. The folding buttstock allows for ease of transport, while its carbon fiber wrapped stainless steel barrel provides the user with a lightweight carry– it’s a rifle that can outlast any weather or hunting conditions. The 110 Magpul Scout is an ultimate multipurpose firearm that offers exceptional grip, adjustable length of pull and extreme durability– it’s built to deliver top results for both seasoned and novice shooters.

At this year's event, Kinsey's asked dealers to cast their votes for the best products based on criteria such as quality, innovation, ease of doing business and margin consideration. The annual trade show, organized by Kinsey's Inc., serves as a crucial platform for archery and firearms retailers and vendors, providing an exclusive glimpse into the latest products and innovations in the archery, hunting, shooting and outdoor industry.

Savage Arms' commitment to innovation and excellence has propelled the company to the forefront of the firearms industry. With its latest accolade of “Best in Firearms” at the Kinsey's Dealer Choice Awards 2024, Savage Arms continues to set the standard for quality and performance in the market.

For more information about Savage Arms and its extensive range of firearms, please visit www.savagearms.com.

Media contact: Tim Brandt, Murray Road Agency 
E-Mail:  tim.brandt@murrayroadagency.com

About Savage 

Headquartered in Westfield, Massachusetts, Savage has been producing firearms for more than 125 years. Savage is one of the world's largest manufacturers of hunting, competition and targeting shooting centerfire and rimfire rifles, and shotguns. Their firearms are best known for accuracy, performance and innovation. The entrepreneurial spirit that originally defined the company is still evident in its ongoing focus on continuous innovation, craftsmanship, quality and service. Learn more at www.savagearms.com.